{"id":2409,"date":"2014-07-21T01:03:21","date_gmt":"2014-07-21T08:03:21","guid":{"rendered":"http:\/\/blogs.unsw.edu.au\/tiic\/?page_id=2409"},"modified":"2014-07-21T01:03:21","modified_gmt":"2014-07-21T08:03:21","slug":"ingrid-hoelzl-2014","status":"publish","type":"page","link":"https:\/\/blogs.unsw.edu.au\/tiic\/ingrid-hoelzl-2014\/","title":{"rendered":"Ingrid Hoelzl 2014"},"content":{"rendered":"

\"Ingrid<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

Ingrid Hoelzl, Remi Marie<\/h1>\n

GOOGLE STREET VIEW \/ Navigating the Operative Image<\/h1>\n

On our computers, laptops, tablets and smartphones, image as the termination (fixation) of meaning gives way to image as a network terminal (screen). The image is no longer a (political and iconic representation), it is not only an interface, but plays an active role in synchronic data exchanges, and becomes what Harun Farocki has called an \u201coperative image\u201d, an image that no longer represents an object but is part of an<\/p>\n

operation\u201d (2004: 17). Our presentation will explore, with Google Street View (GSV), a particular case of the \u201coperative image\u201d. When used on a mobile device equipped with \u201clocation services\u201d, GSV may be used as an urban wayfinding tool that constantly matches what we see on screen with what we see on site. This correlation is enabled by real-time data processing, based on mutual data exchanges between user location,<\/p>\n

hardware, software, network and database. The users\u2019 trajectories feeding back into the database initiate in fact what we could call, referring to Paul Virilio (1989), a \u201breverse operativity\u2019 which proves to be the more problematic side of locative media applications such as GSV. It is not only that we are operating the world through Google\u2019s images, it is also and primarily that Google\u2019s images are operating us.<\/p>\n

Ingrid Hoelzl<\/strong> is Assistant Professor at the School of Creative Media at City University of Hong Kong. She has published a monograph on the theory of photographic self-portraiture and several catalogue essays and book chapters on contemporary photography and video art. Her articles on the new temporality and status of the image in the context of digital animation, screening, and JPEG compression have a appeared in prestigious peer-reviewed journals such as Photographies, History of Photography, Interm\u00e9dialit\u00e9s, and Digital Creativity. They are available for download on her academia.edu website. Together with Remi Marie, she is currently finishing a monograph that explores the question of \u201cwhat is an image today\u201d, following its move from geometry to algorithm, and the convergence of image and data, vision and representation (forthcoming with Amsterdam University Press in May 2014).<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

                    Ingrid Hoelzl, Remi Marie GOOGLE STREET VIEW \/ Navigating the Operative Image On our computers, laptops, tablets and smartphones, image as the termination (fixation) of meaning gives way to image as a network…<\/p>\n","protected":false},"author":43221,"featured_media":0,"parent":0,"menu_order":63,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-2409","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/pages\/2409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/users\/43221"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/comments?post=2409"}],"version-history":[{"count":5,"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/pages\/2409\/revisions"}],"predecessor-version":[{"id":2416,"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/pages\/2409\/revisions\/2416"}],"wp:attachment":[{"href":"https:\/\/blogs.unsw.edu.au\/tiic\/wp-json\/wp\/v2\/media?parent=2409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}