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Marketing in Asia


The Marketing in Asia Speaker Series aims to create a forum where business leaders, academics and students can discuss important issues around business and marketing in Asia.

This blog hopes to extend the discussions beyond the speaker events by providing with updates from speakers and articles on the latest academic research and industry trends.

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Entries from February 24th, 2014

Innovation in Asia: 7-Eleven Taiwan’s Strategic Transformation

February 24th, 2014 · No Comments · Uncategorized

In 2014, we invite you to attend our Marketing in Asia Speaker Series where Edward Tu, Director of Public Affairs for Uni-President Enterprises Corp will speak about ‘Innovation in Asia: 7-Eleven Taiwan’s Strategic Transformation from traditional convenience store to service centre’. EVENT DETAILS Date: Tuesday 25 March, 2014 Time: 12.00 to 1.30 pm, followed by lunch […]

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