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Marketing in Asia


The Marketing in Asia Speaker Series aims to create a forum where business leaders, academics and students can discuss important issues around business and marketing in Asia.

This blog hopes to extend the discussions beyond the speaker events by providing with updates from speakers and articles on the latest academic research and industry trends.

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Photos from Innovation in Asia: 7-Eleven Taiwan’s Strategic Transformation

Posted by on April 6th, 2014 · Uncategorized

Below are some selected photos from the Marketing in Asia event on Tuesday 25th of March 2014. The event was a success with marketing academics, MBA and Masters students, ASB alumni and industry professionals hearing from Mr. Edward Tu, Director of Public Affairs for Uni-President Enterprises Corp. Mr Tu shared with us his insights into marketing opportunities and strategies in Taiwan.

Photography courtesy of Bhuminan Piyathasanan

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