UNSW Logo UNSW ASB Logo
Marketing in Asia


The Marketing in Asia Speaker Series aims to create a forum where business leaders, academics and students can discuss important issues around business and marketing in Asia.

This blog hopes to extend the discussions beyond the speaker events by providing with updates from speakers and articles on the latest academic research and industry trends.

Featured Links

Past speakers Past speakers
School of MarketingSchool of Marketing
ASB EventsASB Events

Entries from May 28th, 2012

Globalization and the Indian Middle-Class

May 28th, 2012 · No Comments · Uncategorized

  Steven Derne’s Globalization on the Ground Media and the Transformation of Culture,Class and Gender in India – A Review by Julien Cayla Beyond the hype about a great Indian middle class, the image of English-speakingIndians working in call centers and software companies, we need more nuanced accounts that critically examine the shift to neoliberal […]

[Read more →]

Tags:···

Marketing in Asia Speaker Series

May 20th, 2012 · No Comments · Uncategorized

The School of Marketing at the Australian School of Business launched the Australian School of Business Marketing in Asia Speaker Series where academic experts and industry leaders can meet and exchange ideas on the most pressing and exciting marketing issues in the Asia-Pacific region. The series will especially focus on China and India as two of […]

[Read more →]

Tags: