Pokemon Go at UNSW

Love it or hate it, there’s no escaping the impact of Pokemon Go. In the last few weeks, Nintendo gained almost $30 billion in market value, before seeing its stock tumble just as quickly. Thousands of Australians joined a Pokemon walk to catch the little critters as a community. The game has even caused a surge in battery pack sales, with some retailers seeing an increase of 200%. So what has been the impact at UNSW?

 

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