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Marketing in Asia


The Marketing in Asia Speaker Series aims to create a forum where business leaders, academics and students can discuss important issues around business and marketing in Asia.

This blog hopes to extend the discussions beyond the speaker events by providing with updates from speakers and articles on the latest academic research and industry trends.

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Entries from June 21st, 2012

Speaker Update: Ford Creating Jobs in India

June 21st, 2012 · No Comments · Uncategorized

In this interview recorded in early 2012, Michael Boneham responds to New Delhi Correspondent Richard Lindell’s questions about the current challenges of doing business in India. He reiterates his confidence in the growth prospects for India’s auto market and stresses the need for stability in policy matters and labour relations. http://www.youtube.com/watch?v=H43CuqXeSg0

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